Jurassic World: Camp Cretaceous - 2021

I developed an augmented reality (AR) animation for a promotional campaign McDonald's launched in conjunction with their Happy Meal app, themed around 'Jurassic Camp Cretaceous.' In this immersive experience, users scan their Happy Meal box using their smartphone camera, triggering a lifelike AR scene to unfold directly from the box. The animation showcases a meticulously crafted 3D environment where a playful baby dinosaur emerges from the box and embarks on a captivating chase after a dragonfly, set against a prehistoric Jurassic landscape. I personally designed and animated the 3D character models and environment, creating an engaging and interactive narrative that bridges the digital and physical worlds.